Charli D’Amelio is TikTok’s biggest star. She has no idea why.
THE WASHINGTON POST | May 26, 2020
The young people of Ohio weren’t physically distancing, and Gov. Mike DeWine needed to do something.
“Young people think they’re pretty invincible. That just goes with the age,” DeWine said. They are “the hardest demographic to reach … You’ve got to have the right messenger.”
But who? The Republican governor is 73 years old. As the pandemic swept the country in late March, he needed Charli D’Amelio — even if he didn’t yet know who she was.